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It is no secret that great customer service is the heart and soul of any successful business. Providing top-notch service will not only retain your current customer but also attract new ones and expand your business.

Optimising technology use is not a bad idea, especially, if you are working with a small team, or if you are a soloprenuer. Take advantage of online customer service solutions like email, voice and live chat to answer general inquiries.

This a convenient way to ensure clients get feedback as fast as possible. See if on your websites you can have a FAQs page, giving customers quick access to answers to questions.

Clients want to feel valued and appreciated. What better way for you to show how much you value them than to say a simple thank you. Showing gratitude would not cost you a single cent. It shows your client that you value their time, patronage and feedback.

You don’t have to buy gifts and thank you cards. It could be a simple email or text message or a bright smile as you thank your customers. These may seem like small gestures, but very important.

Have you ever walked into a store and found a moody cashier that ruins your whole shopping experience? That one interaction is enough to make stop going to that particular store. This shows how your employees without a doubt play a huge role in ensuring that your customers are happy.

A happy working environment is important for the effective and efficient work of your employees. Take some time to have review meetings where you give employees an opportunity to give their input on how you can better manage your business, which in turn will boost employee morale and customer satisfaction.

No one likes dealing with unhappy customers but their complaints do matter a lot. Steps you take during and after the complaint are crucial, as they will determine whether you will retain them. Simple skills, such as setting aside emotions that can exacerbate the situation are easy to apply.

Being patient with the customer, allowing them to speak their mind freely is important. Listen carefully to what the customer has to say and be genuinely concerned. Thank them for their feedback and give them a genuine apology. It would be helpful to ask them to propose a solution to help in alleviating their pain. This makes them feel a part of the process to finding the solution. When complaints are made, do not ignore them. Ensure they are appropriately addressed.